Hockey Daze — Proving Press

Rolf Remlinger is a funny guy who loves hockey. For the past 25+ years he’s been illustrating the humor he finds on the ice, delighting sports fans with hockey comics in the style of Gary Larson. His work has been featured in the Cleveland Plain Dealer, Hockey Ink, Hockey Stop and Michigan Hockey.

When Rolf came to Columbus Publishing Lab he had a stack of paper comics succumbing to the ravages of time. To accompany these he also had a host of extras: press passes, article clips and insider hockey knowledge.  Rather than let his work be lost to fading ink and yellowing paper, we were ready to preserve his collection forever by publishing Hockey Daze.

After an initial consultation, Rolf decided the Solution Package best fit his needs. Our first step was to copy edit the text that accompanied Rolf’s comics, correcting errors of spelling, grammar and punctuation, as well as standardizing it to a style guide.

Learn more about our self-publishing packages here.

After the text had been professionally edited, the bulk of our work went into arranging the materials Rolf had provided in a fun, readable way. Our interior book designer matched each comic with a caption containing behind-the-scenes information about its creation, and added fun details like extra pen-and-ink illustrations, copies of press passes and articles Rolf had accumulated over the years.

After the interior files had been created, a proofreader combed through the book files, catching any last errors in the text or layout. We also created an e-book version of the book, designed specifically to be readable across all major e-book platforms.

Rolf provided his own cover design, and our team added the final elements like the barcode and book description, while ensuring the cover was formatted correctly for print.

As soon as Rolf was completely happy with the final files, we distributed Hockey Daze  in paperback and e-book formats to all major retailers. Rolf collects a check, and we handle all the hard work. The convenience of our distribution services gets Hockey Daze in the hands of hockey fans without the need for Rolf to miss a single game.

Find Hockey Daze for sale here. 

Our distribution services also include setup with our printer. Rolf can purchase books in any quantity from us at a significant discount off the list price, which allows him to offer special signed copies to friends and family, and through his existing website.

Throughout the entire publishing process, Rolf had a dedicated point of contact for questions and updates. He never had to wonder if his emails were being read, and a friendly Ohioan was available to take his calls every time.

If you’re interested in making your book project a reality, we invite you to contact us by clicking here. We’re happy to sit down with you for a free consultation, or answer your questions via email/phone.

We produce great books of all kinds. Will yours be next?

Colorblind — Proving Press

Doug Fernbacher is a father, entrepreneur, star of TLC’s reality show Rattled, and an perf8.000x8.000.inddauthor. He’s a busy guy with an appreciation for work done well the first time.

Doug wrote a children’s book called Colorblind to teach kids (and parents too!) that although families may not look alike, we all have more in common than we think. After his reality TV stint Doug wanted to utilize the platform of fans and followers he’d gained and convert them into readers. He worked with an illustrator who created artwork for the Colorblind storyline, after which Doug had a small test run of books printed.

But the quality of the books and a lack of distribution was limiting Doug’s reach. Every media appearance was an opportunity, but he had no way to connect his potential readers with a high-quality, easily accessible product.

Enter: Columbus Publishing Lab

When Doug contacted us he needed two things: The ability to have professional-quality books printed at an affordable cost, and an outlet for readers to purchase Colorblind that didn’t suck time and energy from Doug’s life. With the next season of Rattled set to air, buzz about the show was growing. It was time to act fast or lose PR.

Just hours after meeting with Doug and learning his situation, the Columbus Publishing Lab team started working to produce a paperback, hardback and e-book version of Colorblind. Our interior designer reformatted the artwork files from Doug’s illustrator, making sure everything was sized, laid out, and formatted correctly for print. Instead of a flimsy stapled paperback, Doug’s books would be professionally bound and printed in vibrant full color, complete with an ISBN, barcode and Library of Congress number.

Within two weeks of that first meeting with Doug our distribution services had Colorblind up for sale on Amazon.com and BarnesandNoble.com. And just like that, when Doug plugs his book in interviews, media appearances and on social media, his followers can easily find, order and receive Colorblind in a seamless process that takes no time from Doug’s busy life.

Check out Colorblind on Amazon here.

Because Colorblind is set up with our printer, book copies are available to Doug at a significant discount off the list price. When Doug and his wife Marsadie took Colorblind on the road to conventions, we were able to ship books to venues across the country, ready for them to sign and sell.

Along every step of the publishing process Doug had a personal contact at Columbus Publishing Lab, ready to respond to phone calls and emails without delay, answer questions and provide updates as needed.

“I really appreciate the stellar customer service you’ve shown us so far–you really don’t get it as much these days!”

With the help of Columbus Publishing Lab, Doug Fernbacher was able to publish a beautiful book, make it easily available to readers, and have printed copies readily available for his promotion efforts. He owns 100% of his rights, and the only upkeep to deal with is cashing a check for quarterly sales.

Learn more about our publishing packages and services here. 

Whether you want control over every step of your book project, or you’re short on time and need us to handle the details, Columbus Publishing Lab can provide a custom publishing experience to fit your needs. Don’t let that manuscript sit in a drawer.

Contact us here.

Project Updates

We’ve been so busy producing books for authors and small presses that we’ve neglected to share all of the neat projects we’ve completed over the past several months. Starting next week we’ll begin posting case studies detailing the publishing process for each recent Columbus Publishing Lab book. Here’s a teaser of what you’ll find in our updated catalog of work:

  • An incredible true account of World War I converted from a typewriter-written manuscript to a printed book, ready to be passed on to future generations.
  • An award-winning novel shedding light on the dark underworld of sex-trafficking in small town America.
  • A children’s book from a TLC reality TV star.
  • The second volume of a popular Columbus-centric coloring book featuring hand-drawn scenes of the city’s most iconic neighborhoods.

This is just a small sample of the cool books we’ve published, and we can’t wait to tell you about all of them! Follow us on social media (Facebook here, Twitter here) to get updates on our goings on, insights into the publishing industry, and the occasional grammar joke.

Columbus Publishing Lab is a close-knit company made up of hardworking people dedicated to professionally producing books. We provide a personal publishing experience to each of our authors, with the same high-quality services you would expect from a traditional publisher. If you have a manuscript you’d like to publish, contact us here.

May 2016 Newsletter

You can’t spell “marketing” without “mark.”

Marketing tip: Know exactly who you’re trying to capture.

Most amateur marketing campaigns suffer from overgeneralization. I know what you’re bullseyethinking: “I don’t want to exclude any potential buyers.” But the truth is that if you’re creating a marketing campaign that will appeal to everyone, then you’re creating a marketing campaign that probably won’t motivate anyone. The person who is exposed to your advertising can’t just “like” it, it needs to be powerful enough to motivate them to take an action. If you’ve ever practiced archery, you know that the more specific your target is, the more accurate you’ll be. Aim small, miss small. The same is true for marketing campaigns, and the lower your budget, the truer this principle is.

As you consider marketing anything—yourself, your book, your business (and if it’s a book, you’re marketing all three of those things)—your first step is to succinctly identify your target. As a fun writing exercise, describe them exactly. Where are they right now, what are they wearing, what’s the last book they read, movie they watched, what did they eat for breakfast? I know you want everyone to buy your book, but who would be the BEST person to buy your book? Who’s going to like it the most? Once you know who your mark is, you can begin to formulate a plan to motivate exactly that person. Lucky for you, there are more than 300 million people in the United States, and at least a few of them are exactly like the person you’ve described.

When you have $1,000 to spend on marketing, it would be foolish to think that you can capture everyone. But no matter how specific your criteria get, there are $1,000 worth of people like them out there in the world, and if you appropriately identify them, you can target the buyers who want exactly what you have to offer.

When you market, know your mark. Aim small.

-CEO Brad Pauquette

 Want to be first to receive tips like this one? Sign up for our mailing list! Every new subscriber gets a free PDF of The Self-Publishing Handbook by Brad Pauquette, and we solemnly swear never to spam you. Click here to sign up or learn more

The Black Lens — Boyle & Dalton

Christopher Stollar spent over three years gathering research for his novel, The Black Lens9781633370722 (Boyle & Dalton, 2016). He conducted interviews with sex trafficking survivors, social workers and police officers, in addition to volunteering with several non-profit organizations.

Find a copy of The Black Lens here, or ask for it at your favorite bookstore.

With so much care, hard work and passion put into the writing of this book, Christopher knew the production part of the publishing process had to be handled with equal care and attention. We worked with Christopher and Boyle & Dalton (the publisher of the book), to provide editing, design and marketing services for The Black Lens.

Christopher invested a lot of time in his manuscript, but he knew it wasn’t reader-ready yet. The first step in the publishing process was rigorous developmental editing by a professional developmental editor. Our editor provided Christopher with a detailed report of problem areas and suggestions, and worked closely with him to provide the guidance needed for a rewrite. The result? A publication-ready version of The Black Lens.

After the developmental edit was complete, our copy editor combed through the manuscript, correcting grammar, spelling and punctuation mistakes, while standardizing the text to a style guide.

After our editors cleaned up the manuscript, our interior designer got to work creating a professional layout for the interior of the book. Not only is the interior design visually appealing, it’s simple enough to maintain readability for all audiences. Our proofreader gave the finished interior a final check, and we moved on to creation of an e-book.

The Black Lens takes an unflinching look at sex trafficking. It was extremely important to the author that the harsh realities of this horrific crime were reflected in the book’s cover, while being mindful of how triggering provocative imagery can be. Our designer ultimately created a cover that respectfully conveys the nature of the issues covered in the book, while keeping the aesthetic starkly modern to jump out at the passing reader.

Using the book’s newly created branding, our web designer created a custom website for Christopher to showcase his work, blog, and connect with new readers. Check it out for yourself here: ChristopherStollar.com

To help get The Black Lens out to as many readers as possible, we worked with Christopher on a marketing plan that would best suit his needs, including getting the book into the hands of the right reviewers. One of our marketing consultants worked closely with Christopher along the way to ensure energy was being expended in the right outlets.

The Black Lens was only released a few months ago, but it has already garnered attention from the press, reviewers and those who have experienced this horrific crime firsthand. To read what’s been said in the press about this new release, click here.

We love working with passionate authors like Christopher. If you’re ready to take your book project to the next level, we invite you to contact us by clicking here. You’ll have a dedicated point of contact throughout every step of the publishing process, and your manuscript will be handled with the same care you’ve invested in it already.

We produce great books. Will yours be next?

Herm’s County — Boyle & Dalton

Since opening our new office in Zanesville, Ohio, we’ve had great experiences meeting Mizel_Proof_FrontCover-186x300and working with authors in Appalachia.

We recently had the pleasure of producing Katherine Mitzel’s second book, Herm’s County. This mystery story takes you through the twists and turns that unravel a small Ohio town when a local boy goes missing.

Find a copy of Herm’s County here, or ask for it at your favorite bookstore.

Katherine had already worked with an editor prior to bringing her manuscript to us, and so we got right to work on the interior design of her book. We created a custom interior for her book that is aesthetically pleasing, as well as easy-to-read.

As soon as the interior of the book was finished, our proofreader read through the book in its entirety, catching any last-minute mistakes before the book headed to print. As soon as the interior was complete, we created an e-book version of the book, readable across all major e-book platforms.

Katherine provided her own artwork for the cover, and our cover designer chose bold, simple typography to complement the painting.

In addition to book design services, Columbus Publishing Lab also created a simple author website for Katherine, where she can showcase both of her books.

Upon completion of the production process, Herm’s County was evaluated for inclusion under our Boyle & Dalton imprint, and ultimately accepted. Learn more about Boyle & Dalton here.

Along every step of the production process, Katherine had a direct contact at Columbus Publishing Lab to answer her questions, provide her with updates, or give publishing support.

If you’re ready to take your book project to the next level, we invite you to contact us by clicking here. We work with authors and small presses at all levels, and we’d love to learn more about your project.

The Secrets of Strong Language — Boyle & Dalton

The Secrets of Strong Language features poetry by Sylvia Vance. This collection, compiledebook_cover by her daughter, is the first time Sylvia’s poetry has been published together. We worked closely with Sylvia’s family to produce and publish a book that would honor a lifetime of hard work by a talented poet.

Find The Secrets of Strong Language here, or ask for it at your favorite bookstore.

After collecting Sylvia’s poetry, we received detailed instructions on the order and layout of the book, and followed those directions exactly. We provided several design samples prior to completing the book interior to ensure Sylvia’s book would turn out exactly as expected.

After completing the interior design, our cover designer worked with a handwritten page of Sylvia’s poetry, transforming it into a cover for both the paperback and hardback editions of the book.

After the cover and the interior of the book were finalized, we created an e-book version of The Secrets of Strong Language, and distributed the book in hardback, paperback and e-book formats to all major retailers.

What was once a folder of handwritten poetry, is now a beautiful book that can be shared with Sylvia’s family and loved ones.

Publishing your book with Columbus Publishing Lab is a unique experience. We provide professional services, but also the comfort of a one-on-one relationship. If you’re interested in publishing your manuscript, we encourage you to contact us today.

Building Your House — Columbus Press

Shannon Upton is good at organizing. Really good. Whetherperf5.500x8.500.indd you’re dealing with a cluttered home or a cluttered spirit, Shannon’s latest book has tons of tips, tricks and anecdotes to help you straighten up your life.

We worked closely with Shannon and Columbus Press, the publisher of the book, to provide editing and production services for Building Your House.

Find Building Your House here, or ask for it at your favorite bookstore. 

As a speaker and author, Shannon understood how important it was to make sure her words would have a positive impact on her readers. Our developmental editor provided Shannon with the detailed feedback she needed to improve her manuscript, while keeping her message intact.

Following the developmental edit, our copy editor combed through Shannon’s text, correcting spelling and grammar mistakes, and standardizing the manuscript to a style guide. We worked closely with Shannon to ensure any changes made didn’t alter her intended meaning in any way.

Our team of graphic designers and book marketers gave Shannon’s existing branding an overhaul. The result? All of Shannon’s marketing materials, as well as her book design, feature a bright, modern take on her previous aesthetic. Her brand is recognizable to her existing followers, while still grabbing the attention of new readers.

In addition to the re-brand, our designers created marketing materials for Shannon that ranged from printed post cards to read-along guides and planner pages. Each time Shannon hosts an event, she has marketing tools at her disposal to keep her audience engaged, while simultaneously attracting new readers.

While our editors were proofreading Shannon’s book interior, our cover designer was hard at work developing a custom cover to fit the theme of home and family organization.

As soon as Shannon and Columbus Press were completely happy with the final product, Organizing You was distributed as a paperback and an e-book to all major retailers.

If you’re interested in a complete publishing package for your book, we invite you to contact us by clicking here. We work with small presses, professionals and individuals to produce fantastic books.

Mons Graupius — Boyle & Dalton

Mons Graupius mixes eloquent prose, a spitfire snob of a femaleCover protagonist, and harrowing mountaineering adventures–all set in the summits of Scotland.

Find Mons Graupius here or ask for it at your favorite bookstore.

Already a published author, M.G. Anderson was familiar with the importance of working with a professional editor to improve his manuscript. Our developmental editor provided the detailed feedback Anderson needed to improve his work and get it publication-ready.

After the developmental edit was complete, our copy editor read through the manuscript, correcting any grammar and spelling errors, and standardizing the work to a style guide. We worked closely with the author to keep personal touches like his Scottish vernacular intact.

After our copy editor cleaned up the manuscript, our interior designer got to work creating an interior designed to be both aesthetically pleasing and readable. Following the completion of the interior design, our proofreader read through the entire manuscript again, catching any last minute errors. We then went on to create an e-book version of the book, readable on all major e-book platforms.

Anderson worked with his own cover designer to create custom artwork for his book. We worked in tandem with that artist to ensure Anderson’s book cover would be up to the specifications of the printer.

While we were finalizing the book details, our web developer was busy working on an author website that Anderson could use to showcase and market his work. View our handiwork here: www.MGAndersonAuthor.com

As a result of our editing and design services, Mons Graupius is distributed as a Boyle & Dalton book — a symbol of quality within the industry. Learn more about becoming a Boyle & Dalton author by clicking here.

Along every step of the publication process, Anderson had a dedicated point of contact to meet with him, answer his calls and respond to his emails. This level of care comes with every Columbus Publishing Lab package.

We produce great books. If you’re ready to see your book in print, and in the hands of waiting readers, we invite you to contact us today by clicking here.

L is for Leader — Boyle & Dalton

L is for Leader LLC has a mission: Create products to inspire, empower and encourage case8.000x8.000.inddyoung girls to live as leaders.

The latest product in the L is for Leader line is a colorful picture book, designed to show young girls what it means to be a leader in their everyday lives. We were thrilled when L is for Leader founder Sarah Kregel came to us with her L is for Leader book materials, and we started the publishing process right away.

Learn more about L is for Leader LLC at www.LisforLeader.com.

Sarah provided us with the book text, as well as pictures for each page. The L is for Leader team had a clear idea of how they wanted the book to look, and our interior designer worked closely with them to ensure expectations were fulfilled.

We created a professional layout for Sarah’s pictures and text, and added playful embellishments on each page that corresponded with the existing L is for Leader branding elements. Our cover designer then created a bright, simple cover design that uses the L is for Leader logo as the focal point.

After the cover and interior were complete, we reviewed L is for Leader for  inclusion under our exclusive imprint: Boyle & Dalton. Based on the quality of content and design, L is for Leader was accepted and is distributed as a Boyle & Dalton book to all major online retailers in hardback and e-book formats.

Find L is for Leader on Amazon.com here. 

Along every step of the publishing process, Sarah and the L is for Leader team had a dedicated point of contact. If they had a question or needed an update, there was someone to answer their call or speedily reply to an email.

Congratulations to Sarah Kregel and her team on the release of L is for Leader!

Columbus Publishing Lab works with individuals, organizations, businesses and small presses to create great books. If you’d like more information on making your book project a reality, we invite you to contact us here.